Customers interact with brands throughout their journey. Brands have to make sure that each experience (or touchpoint) leaves an impressionable imprint on the customer even if the interaction is offline.
• Digital
It requires brands to build better online platforms by focusing on web design and web development.
• Retail
Retail experiences can happen online and offline for most brands. They revolve around tangible things like custom packaging, shopping bags, menu cards, and more.
• Internal Communication
Handling internal communication is equally important. Think of it as a way to brief your team through annual reports, PowerPoint presentations and more.
• Sales and Marketing
It is to create connected experiences that integrate technology, consumer-driven strategies, and data science to optimize brand presence.